E-commerce just means taking things that your company is already doing in person, through the mail, or over the telephone, and doing those things in a new place--on the Internet.
Company can reduce lead-times and cycle times for customers by streamlining the acquisition process through E-commerce. It empowers customers by providing desk-top access to company catalogs. Company’s inventory system may automatically place order with supplier when inventory is low. Therefore, e-commerce helps to reduce the overall time from order to supplier until delivery to customer.
The most important concept of empowerment is to delegate responsibility to the lowest levels in the organization. In e-commerce, the decision making process might be higher decentralized and individuals or work designed teams should be responsible for a complete part of work processes. In such, employees perform a larger variety of tasks than in traditional; this promotes empowerment and a better understanding of the work process. Empowerment in the e-commerce environment enables employees and management to learn and implement new ways of working.
A Web site is naturally a 24-hour-a-day operation, unlike a traditional 9-to-5 company. Therefore customer is allowing to configure, price, place, track, change orders and even reflect their complaint on the means time. Beside, company can tracking their activities, providing guidance about the company’s products and services, responding to their product information requests and answering cusomers' questions. Company may also providing product availability information and promising delivery. It is much easier to keep a Web site up to date with all your company and product information than it is to do the same thing with print materials. Moreover, the interactivity and completeness of an e-commerce Web site can engage customers more directly; we can response to the customer requests and needed more rapidly. The company is giving them a comfortable and control that is difficult to duplicate through other methods of doing business. Millions of customers took advantage of this simple and engaging new way of selecting and purchasing products.
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